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AKD Pinking Up to raise awareness – you can Pink Up too

AKD’s Matt Taylor

For AKD’s NSW State Manager Matt Taylor the $100,000 target in this year’s Pinking Up campaign is much more than just about the money. It’s what the awareness can achieve in terms of education and early prevention and detection. Source: Timberbiz

The Pinking Up campaign helps the McGrath Foundation raise awareness of early breast cancer detection and support the McGrath Breast Care Nurses who provide invaluable support and care for the women and men who are experiencing breast cancer.

“My Nan moved in with us when I was 12 years old for family support post breast cancer, a mastectomy and extensive Chemo,” Mr Taylor said.

“Mum had breast cancer and a mastectomy in her late 50s, my Pop died of prostate cancer and my dad had prostate cancer,” he said.

Mr Taylor feels strongly about the benefits of early detection to help manage the severity and type of treatment program.

“I get a prostate check (and it’s just a blood test) every year, and breast screening is a horrible test that no woman looks forward to, but I know my Nan and Mum spoke frequently of how they wished they’d caught the issue earlier,” he said.

Mr Taylor has also decided to make his story even more impactful and memorable this October by going pink himself.

He has dyed his luscious beard pink – and after four months in lockdown in Sydney, that’s a big statement of support.

All he is asking for in return is that his story is shared to promote the importance of regularly checks and early detection.

“If a pink beard and my real-life story inspires or scares people into making a doctor’s appointment, I’d be happy,” he said.

To make a donation this October please visit this week before the end of McGrath’s PINK UP month

https://fundraise.mcgrathfoundation.com.au/fundraisers/akdsoftwoods/akd-softwoods