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AFCA launches masterclass for business

The Australian Forest Contractors Association is launching an important series of masterclasses to help businesses go from good to great. Source: Timberbiz

The 12 month Industry Masterclass Series, supported by Paccar, is open to members, non-members, business leaders and emerging leaders in harvest, haulage, civil and silviculture sectors.

The AFCA will provide attendees with industry and ‘Peer to Peer’ support to improve skills and networks.

The program will support dialogue across the industry, improve business performance and sustainability, problem solve by helping others, impart knowledge and encourage innovation and leadership.

The aim is to help attendees:

  • Understand the interplay between external forces, industry trends, financial targets of the business and its internal capabilities in order to set, recommend and/or execute strategy.
  • Recognise and adjust to new threats to or opportunities within the existing strategy and industry environment.
  • Attract and retain a highly efficient workforce.
  • Communicate the strategic plan effectively to get team buy in.
  • Explore the benefits of embedding succession planning into your business strategy.

The program will:

  • Assist in career progression by offering ‘Peer to Peer’ support,
  • Support dialogue across the industry,
  • Improve business performance and sustainability,
  • Problem solve by helping others.

The masterclasses will be presented by Michelle Redfern, an accomplished executive who has held leadership roles for Australian blue-chip companies, along with FTSE-listed outsourcing company Serco during her corporate career.

Michelle’s strategic and commercial acumen has been honed throughout her career by managing P&L businesses and vendor panels and leading complex outsourcing and supply chain deals.

An experienced non-executive director, Michelle has held numerous sub-committee roles in the business and sporting sectors. This experience, as well as being a small business owner, means she brings real-world experience when guiding her clients and participants in her programs with a laser-sharp focus on diversity, equity and inclusion without losing sight of the business-critical factors of good governance, customer experience, growth and financial sustainability.

Michelle is a Graduate of the Australian Institute of Company Directors, holds an Executive MBA (Distinction) and holds various accreditations in organisational diversity and coaching. Michelle is an in-demand speaker and regular contributor to the discussion about equality and inclusion in sports and business workplaces.

For more information, to view the launch video and register your expression of interest visit https://www.afca.asn.au/News/industry_masterclass_series

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